PacktLib: Drupal Search Engine Optimization

Drupal Search Engine Optimization

Credits

About the Author

About the Reviewers

www.PacktPub.com

Preface

An Introduction to Search Engine Optimization

What is SEO?

SEO terminology

How search engines assess sites?

Summary

Configuring Drupal's SEO Options

Configuring Site Details

Setting up search engine friendly URLs

Writing Custom URL aliases

Setting up taxonomy and tagging

Configuring your site's RSS feeds

Summary

Useful Extensions to Enhance SEO

Finding SEO modules

Top SEO modules for Drupal

Installing and configuring common SEO modules

Summary

Getting Ready for Launch

Determining your SEO strategy

Content strategies for enhancing search engine ranking

Managing metadata

Setting up third-party services that can assist with SEO

Summary

Managing SEO on a Live Site

Link building

Social media optimization

Reporting and tracking

Summary