Interviews
Social Media Helps Keep Travellers on the Road
Want tips on how to use social media for your public sector organisation? Russel Lolacher and the communications teams at the British Columbia Ministry of Transportation and Infrastructure in Canada can help. The teams, of which Russel is Social Media … Continue reading
Speed Up Your Sales With the New Social Selling
In part one of her interview, Barbara Giamanco, President and Social Sales Strategist of Social Centered Selling, set out the basics of ‘social selling’. Here Barbara, a leading thinker on the evolution of selling, co-author … Continue reading
Get Started with Social Selling
Have you been wondering how to up your sales? Barbara Giamanco is President and Social Sales Strategist of Social Centered Selling, and a leading thinker on the evolution of selling. Co-Author of The New Handshake: … Continue reading
Social Media in the Legal Classroom
Paul Drury teaches EU law at Sunderland University in the UK, is writing a textbook on the subject, and publishes the Students’ Guide to #EU Law in Action on Paper.li. He uses it inside and … Continue reading
Marketing Real Estate: Tips From A Pro
How do real estate firms market themselves on social media? Molly Heyen, Executive Coordinator of Chicago City Estates, has some useful tips, including using Paper.li to be noticed by power tweeters like museums and city … Continue reading
Viewpoints
5 Ways to Make Your Social Media Life Easier By Repurposing Existing Content
Thank You Community and Farewell 2012!
2012 marked the first full year of the Paper.li Community Blog. Thank you Community for the fantastic year! Continue reading
SEO Topics: What to Write. How to Rank.
Search engines are, of course, a way to find what you are looking for. But they’re also a way to find what your audience is looking for. Here are some SEO-savvy content strategy tips for … Continue reading
Storytelling lessons from “A Song of Ice And Fire”
Late as I’ve come to George R.R. Martin’s ”A Song of Ice And Fire” book series, I can’t put the books down now. They’re well-written and engaging. Engagement is — of course — the paramour of social media. … Continue reading
7 Ways to Thrive in Your Online Business by Simply Being Yourself
Leo Laporte – The Tech Guy has got to be my favorite radio show. During the show listeners call in and ask Leo questions about technology. Leo also likes to give his take on the … Continue reading