Interviews

Cocoworking: An alternative workplace for freelancers

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In the era of hyper-connectivity, not only are we able to easily communicate with people from across the globe and have all kinds of information readily available at any time, but also, our jobs and professional careers … Continue reading

Natasha Younge: Taking Hollywood to the Shorty Awards

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Last year ” The Younge Hollywood Blast” stole the spotlight away from traditional publishing giants at the Shorty Awards. Continue reading

Social Media Helps Keep Travellers on the Road

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Want tips on how to use social media for your public sector organisation? Russel Lolacher and the communications teams at  the British Columbia Ministry of Transportation and Infrastructure in Canada can help. The teams, of which Russel is Social Media … Continue reading

Speed Up Your Sales With the New Social Selling

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In part one of her interview, Barbara Giamanco, President and Social Sales Strategist of Social Centered Selling, set out the basics of ‘social selling’. Here Barbara, a leading thinker on the evolution of selling, co-author … Continue reading

Get Started with Social Selling

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Have you been wondering how to up your sales? Barbara Giamanco is President and Social Sales Strategist of Social Centered Selling, and a leading thinker on the evolution of selling. Co-Author of The New Handshake: … Continue reading

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Viewpoints

Secrets of international social media success

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Social media use is expected to continue to grow rapidly this year. How are you addressing your global audience? Continue reading

5 Ways (for the other 90%) to Increase Linkedin Views

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Didn’t receive an email from Linkedin that you made their top 10% of most viewed profiles? No worries. Here are 5 full-proof tips to increase your views and user experience. Continue reading

Wrap Your Content Around Regular Events

Monolith of the Sun, also named Aztec Calendar Stone (National Museum of Anthropology and History, Mexico City)

How do you ensure your content flows continuously? Publishing around current events, seasons and holidays are a great place to start. News organizations are masters at this. No example shines brighter than the month of … Continue reading

Website Conversion Rates: Definitions and Averages

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Generating leads and sales is the ultimate goal of most websites. Is your conversion strategy doing what it should? Continue reading

Valentines Every Day » Social Marketing

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Brands that want to succeed online through Social Media need to send a Valentine to their audience every day of the year.
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