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Posted By Simon FrancisSolutions Specialist
I was speaking recently with employees of a large UK food retailer, and was really impressed with the way they were looking at using even the simplest store device to help build their relationship with their customers and provide valuable insight.
The more I speak with retailers, the more I hear them speak about improving this relationship, and what better way than providing a simple method of allowing customers to provide their opinions so that organizations can tailor the experience accordingly? Once this customer research is fed back into a central repository, they have the opportunity to survey customers across the country.
One retailer’s solution was based around one of the lowliest and often overlooked devices–however, we all use them on multiple occasions throughout the day–the credit-card reader; in this case, the chip-and-pin devices that are widespread throughout the UK and continental Europe. At the end of the payment transaction, the stores have coded a simple yes/no question. It started with a simple “Did you enjoy your shopping experience today?” but has now expanded to ask customers questions that help the organization to craft their store service.
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Comments Intelligent Systems
Posted By Steve DunbarWindows Embedded Lead, Northern Europe
My experience of seeing doctors is vague and somewhat negative, due to me being a typical bloke who services his car more often than he visits his doctor. I recently had no choice, though, and booked an appointment through the antiquated phone-booking process. The appointment was duly scheduled (after trading a few calls--it’s easier to get tea with the queen!). The day arrived, and I ventured into my local clinic to seek out a sage-like doctor to alleviate me of my man-flu symptoms.
I entered the clinic expecting to give my key ID details to the receptionist, and then take one of the multi-colored numbered disks from the wall (representing each doctor and where you were in the queue) and wait my turn. But to my surprise, the disks had very recently been replaced by several devices. I was ask to tap details into the digital display touch-screen by the entrance. The display was running Windows Embedded with an ISV app that linked my name and doctor directly to another Windows Embedded digital display screen in the waiting room. Not quite an intelligent system, but on its way to being one.
Comments Windows Embedded Standard
Posted By Windows Embedded Team
Jay Loney, Principal Program Manager on Windows Embedded Automotive, had a great discussion with Geekwire’s Todd Bishop and John Cook. Jay covered the state of the art in automotive technology, the in-car app experiences (what he calls hot-rodding for geeks), and the future of the IP-connected car. It’s definitely worth a listen to learn more about where the driving experience of the future is headed.
Comments Product Updates