Scott Allen

I read an interesting article about the Dawn of the 'Disruptive CIO' and it really mirrors and builds on my thoughts in 'The parallel universe of today’s CIO and CMO’ blog – about how CMOs leading technology companies need to focus on creating quality, strategic content that directly speaks to the CIO’s challenges. The study said [...] Read more

Over the last decade online retail has become dwarfed by a succession of record-breaking statistics. By 2012, 115m visits to UK shopping websites were made on one day alone. That day was 3 December, dubbed Mega Monday or sometimes Cyber Monday. The first Monday of December has become the busiest pre-Christmas, web shopping day of the [...] Read more

My March 2013 blog post entitled Is there still room for the CIO and CMO at the top table ended with me wondering how the roles would evolve in 2013. Since then there’s been lots of blogs pondering just that. Some have been apocalyptic asking questions such as is the CMO dead? (I can assure you [...] Read more

Technology is the great enabler. Or rather it should be. All too often managing technology can become an all-consuming task, leaving the IT department with little time to engage with key stakeholders and departments across the business. Even companies with the largest number of people, or the most experienced of IT teams, can find themselves in [...] Read more

When focussing on growth, flexibility and scalability are valuable attributes to have. In order to remain competitive, businesses must be able to adapt quickly to changing market conditions, and implement product or service enhancements at ever greater speeds. Retailers certainly know this more than most. On the frontline of the economy, they must contend with shaky [...] Read more